Since its launch in 2012, HEWI (originally known as HARDLY EVER WORN IT) has paved the way for pre-owned fashion. Founded by Sharon Wolter-Ferguson and her two daughters, Natalya and Tatiana, the idea came about while the family were living in Monaco, a world of glamorous parties and prestigious events, where outfits are never repeated. Observing the huge pressure of trying to keep up with Monte Carlo's jet-set elite and their constant new purchases, Wolter-Ferguson was inspired to create a platform for fashion lovers to buy and sell their own luxury items creating a uniquely liberating shopping experience.
Headquartered in an elegant Mayfair townhouse in the heart of London, HEWI also offers an exclusive concierge service to VIP sellers, helping them to manage their wardrobes and choose what to sell on. The business has become a global brand, partnering with numerous celebrities from the worlds of fashion, film, music, royalty and entertainment. Combining digital innovation with unparalleled sartorial expertise and bespoke customer service, HEWI has created a whole new sector in the UK fashion industry, and is the smart style secret of shoppers all over the world.
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